Across the world the one basic project every country runs is Consumer Superbrands, because all consumer products are the source of the greatest scrutiny by actual users. With heightened and collective interest in them, Superbrands believes that it can provide tremendous service by identifying those which have maintained the highest standards of product integrity and brand development. Obviously, winners are not necessarily the highest selling brands but those that have worked hard to win consumer trust.
Keo Karpin Hair Oil was conferred upon the prestigious Superbrand accolade for two consecutive years, first in2014-15 and then in 2016-17.
Most Trusted Brand Awards platform salutes all the selected Top 100 Brands of India and the event proves to be the most radiant platform which showcase most distinguished personalities and brands of India. It has been all about brand leadership, entrepreneurship and inspiration. Every business leader wants to grow his brand and India’s Most Trusted Brand Awards 2015 is that platform which is a new dimension in the way they want to grow. IBC InfoMedia conducted a nationwide online survey with MRG through consumersurveyindia.com among more than 10,000 respondents. Based on the responses of the consumers, the brands have been ranked for the awards. India’s Most Trusted Brand Awards is a distinctive recognition for a brand recognized as, “Most Trusted” in its industry category based on current year marketing standing. Its evaluation process is based on a nationwide quantitative qualified consumer survey, expert analysis and attributes based qualitative brand research.
Keo Karpin Hair Oil was awarded as India’s Most Trusted Brand in hair oil category in the year 2015. The event was held on 28th November 2016 at Hotel Leela, Mumbai. Dr S K Nanda (IAS) CMD, GSFC honoured all awardees with the Trophies and COO of Lilavati Hospital, Lt.Gen. (Dr.) V.Ravishankar (VSM),Retd. honoured all awardees with the cerificates.
According to the Brand Equity survey of Economic Times which was published on the on 25th November 2015 issue of The Economic Times, KKHO has been elected as one of the Most Trusted Brands in Hair Oil category in 2015. This was the second time Keo Karpin Hair Oil was selected in this elite list, the first occasion being in the year 2014.